billboard

Billboards promoting life highlights group’s 15-year effort

Auxiliary Bishop Mark Rivituso presided at a blessing Aug. 24 at DDI Media for a new billboard to be placed along eastbound Highway 40 near Kingshighway Boulevard. The billboards are sponsored by the nonprofit organization Our Lady of Guadalupe for Life. The bishop also blessed five additional vinyl coverings and wooden extensions of Our Lady of Guadalupe to sit on top of each billboard. The extras are to replace billboards that have worn out over time.

In the warehouse at DDI Media, Our Lady of Guadalupe towered over a small gathering of people, waiting to be blessed.

The Blessed Mother was preparing for her perch — all 19 feet of her — along eastbound Highway 40 near Kingshighway, to greet more than 123,000 drivers passing by her every day.

This was the latest endeavor of Our Lady of Guadalupe for Life, a small nonprofit organization of Catholics who have been dedicated to sharing a pro-life message of love for all life — born and unborn.

Our Lady of Guadalupe for Life sponsors eighth billboard

Darlene Athanas reached out to touch the hand of the child on Our Lady of Guadalupe for Life’s eighth billboard. The billboard was blessed on Feb. 11 by Bishop Robert Hermann at the DDI Media warehouse off St. Charles Rock Road.

Members of Our Lady of Guadalupe for Life held a blessing for their eighth billboard, which will face west along Interstate 44 near state Highway 141 in southwest St. Louis County. A total of more than 5,000 square feet of billboards across Missouri now portrays Our Lady of Guadalupe and a message of love for all life.

"This is a beautiful thing to see," Deacon Leonard Sisul said. "I hope that we can spread the word to everyone, everywhere."

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